Digital Marketing Blog
Uber Eats Stats
Key Takeaways Uber Eats is an online food ordering and delivery platform launched in 2014. It initially operated as UberFRESH in Santa Monica and expanded
Conversion Rate vs Click Through Rate: What’s The Difference? And Why Are They Important for Paid Advertising?
Key Takeaways When running an online marketing campaign it is important to measure your click-through rate (CTR) and conversion rate. Both play a big part
How to Conduct Competitor Research for a PPC Campaign
Key Takeaways So you’re setting up your Google Ads account and campaigns, and you want to gain a deeper understanding of how your competition operates
Local SEO Vs Organic SEO: What’s The Difference:
Key Takeaways Key Differences: If you have a small business that you market online, you will likely have come across the terms Local SEO and
Local Search Intent: What It Is And Why It’s Important For Your Local Business
Local search intent is one of five types of search intents that SEOs commonly use to categorize types of searches. What makes it unique is
PPC Optimization: How to Setup and Manage Your Campaigns to Make Your Ad Dollars Go Further.
Key Takeaways Optimizing your Google Ads campaign from the setup is crucial for success. Key aspects to focus on include: PPC Optimization Checklist Nobody likes