What Is Local SEO Keyword Research? Let’s start broadly – what is keyword research? Keyword research (KWR for short) is the process of determining what

Key Takeaways What is Geofencing Marketing? Geofencing marketing, also known as Geotargeting is an example of a real-time location-based marketing tactic. It targets users within

Key Takeaways Google reviews are important for businesses as they improve local visibility, build trust with customers, influence purchase decisions, and enhance local SEO. To

For many local businesses, organic search traffic is their strongest source of leads.  Ranking well for keywords that have strong intent can relieve a lot

Key Takeaways What is local SEO? Many people use Google and other search engines to find local businesses that sell a particular product or service

Key Takeaways Start with a small budget: It is recommended to begin with a relatively small monthly budget, such as $1,000, and then scale it