7 SEO Strategies for B2B Businesses
Not every business should invest in an SEO campaign. The most common reason why we recommend against running a campaign is due to competition. Google favors big websites with a large number of links, age, and authority. In some scenarios, competing against these types of businesses is cost-prohibitive. Another common reason we recommend against SEO […]
How To Find Local Search Volume & The Tools You’ll Need
What is local search volume, how can you find it, and why is it important? In this handy guide, we will discuss how you can use free and paid tools to determine local search volume for different keywords. We’ll also see how you can use this data to improve your online presence, attract more qualified […]
How to Rank on Google In Multiple Cities
I wrote this back in 2022, and truthfully not that much has changed. I made a few updates but as of today (Sept 2024) this information is still all highly relevant. As quickly as SEO has accelerated (AI anyone), local search hasn’t changed that dramatically. For many local businesses, organic search traffic from their Google […]
How Often Should You Change Your Passwords? Best Practices For Online Security
You might wonder what the fuss is about in creating strong passwords and changing them often. This is because maintaining online security is as important as your online presence in today’s fast-rising digital age. There is a need to be cybersecurity conscious as cyber-attacks are continuously advancing due to technology; therefore, creating strong and secure […]
9 Solid Marketing Tactics for a Trucking Business
The trucking industry faces various challenges that can significantly impact the success of carriers, owner-operators, and trucking companies. Key issues include rising fuel costs, increased regulations, inflation, overcapacity, and a cooling economy. These factors make it important for trucking companies to implement effective marketing strategies. Trucking companies can use the right tools and strategies to […]
SEO For Bookkeepers
You are probably reading this because you are unhappy with your current SEO service provider or because you haven’t yet started SEO and would love to. Based on our experience. In this guide, you’ll get an insider look into our SEO strategies for bookkeeping businesses and explore whether your business is a great candidate for […]
How to Check and Track Your Website Ranking on Google [Local Map Pack & Organic]
There are several ways to check your website ranking on Google. One of the most effective methods is using Google Search Console.
Maximizing Digital Marketing Reach: WhatsApp Chatbots Redefining CRM Strategies
Amid technological developments, marketing activities are one aspect of business that is affected. AI tools are impacting every industry from healthcare to education and marketing is no different. This technological wave is rapidly turning any business effort into digital, for instance, combining both elements of conversation and messaging apps –such as WhatsApp chatbots– as marketing […]
Digital Marketing for Freight & Logistics Companies
Digital Marketing for Freight & Logistics Companies: Key Takeaways Client Case Study: Our Marketing Strategy for a Local Logistics Company If you’re reading this, you’re likely here for one of two reasons. Let’s start with the questions every single client asks. How much does Marketing Cost for Logistics & Freight Companies? An SEO campaign will […]
Boosting Brand Visibility with Google Display Ads
Do you ever find yourself questioning the impact of your brand’s advertising efforts? It can feel like speaking to an empty room, hoping your message somehow resonates amongst the noise. But what if I shared multiple strategies that ensure your messages reach the right eyes and ears? Picture this: Your ads directly reach individuals genuinely […]
